our clinical research
it's physically difficult for cats to drink
cats are desert animals with a naturally low thirst drive.
cats are designed to eat their moisture, not drink it. they can only lap small amounts at a time.
cats need about 7 minutes of nonstop drinking to hit their daily recommendation.
most cats only drink half the daily-recommended amount of water
we partnered with a leading University’s Department of Animal Biosciences to see how much cats are drinking across diets (wet, dry, and a wet/dry mix).
in our clinical study, cats consumed 3oz of moisture when fed a dry diet, and 5oz when fed a wet diet.
this means that even on a wet diet, cats are consuming less water than the 8oz recommendation.
one cat years a day is clinically proven to boost hydration
cats consumed more water.
cats had more dilute urine.
statistically significant hydration boost.
meet the experts who developed cat years
Professor Animal Biosciences, with focus in Companion Animal Nutrition, Amino Acids, Metabolism
Professor Emeritus, Physiology and Nutrition, Hydration expert with focus in water-electrolyte imbalances and hydration biomarkers
Board-certified in feline practice, former President of Feline Veterinary Medical Association
Postdoctoral Fellow, Animal Biosciences, with focus on feline hydration, drinking behavior, and dietary polyphenol supplementation